The Concept of GreenwashingThe term greenwashing is an amalgamation of the words ‘green’ and ‘brainwashing’. It is a marketing phenomenon that has been increasingly…Mar 15, 2021Mar 15, 2021
The Dark Side of E-CommerceIn times of looming lockdowns and viral mutations, it’s a safe bet that people have preferred to stay at home. By staying at home, we have…Mar 15, 2021Mar 15, 2021
The ‘Zero-Waste’ Culture & The Mess Its MakingOver 50 million informal workers worldwide spend their entire lives dealing with the consequences of our mindless consumption, all without…Mar 15, 2021Mar 15, 2021
The Amazon ParadoxConvenience is the commodity that matters the most to our generation. Yes, we’re talking about e-commerce addiction and the one-click…Mar 11, 2021Mar 11, 2021
How is Fast-Fashion So Cheap?The fast fashion industry produces nearly 80 billion garments per year, and large quantities are sold daily. A major reason for the…Mar 11, 2021Mar 11, 2021
The Dark Side of Plastic Packaging: Why Every Brand Needs to Make the SwitchPlastic is a petroleum-based substance, meaning it’s non-renewable and nonbiodegradable within a reasonable timeframe. (Although one…Mar 11, 2021Mar 11, 2021
